The 1937 catalog released by the industrial and contractor supply store Couch and Heyle Incorporated located in Peoria, Illinois. The book has a blue cover and the text on it reads, “Established 1879 Couch and Heyle Incorporated. Industrial & Contractors Supplies. Catalogue D. Peoria, Illinois.”

Couch and Heyle Hardware was located in the 500 blk of SW Adams in Peoria, IL.